Dates for your diary
This course is running on...
9th to 12th October 2012
4 day photography course £895 + VAT
with Catherine Connor, Jane Breakell, Phil Barber & Lucy Woodrow (see Phil's work at www.barberphotography.co.uk and Lucy's at www.lucywoodrow.co.uk)
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Business Foundations - Product Perfection!
The A to Z of Photography and Business
This course will teach you...
- How to turn your business concept into a viable reality
- The skills that you need to run a successful business
- The tasks that should be performed during the start-up process and the order in which to perform them
- How to identify and reach your target market
- What marketing opportunities are available to your business
- How to network successfully
- How to plan, organise and navigate a shoot
- How to work successfully with natural light
- How to have fun and let the shoot unfold naturally
- How to develop your own approach and style
- The necessary photographic vision to enable effective digital enhancement of the final image
- Client composition and direction
- How to create the client experience
- How to work with Photoshop and Lightroom
- Production and workflow methods that work
- How to sell from the first point of contact
- The secrets of perfect client aftercare
- The concept of ‘shoot to sell’
- How to manage the sales process
- Effective sales tools
Proficiency Level: 2 through to 3 (on a scale of 1-4)
Photography course snapshot
If you’re serious about creating a successful photography business, or indeed reinventing the one you already have, then this is the course for you. An intense, four day experience, the A to Z will deal with building your brand, operations, photography, digital workflow and sales tools to name but a few. Examples of previous student's commercial work include: https://comprogear.com/compression-stockings-with-zipper/, https://comprogear.com/best-compression-socks-for-ankle-swelling/. We’ll show you how to have the client eating out of your hand, from the first point of contact right through to the image viewing, ensuring that you have the answers to all your questions and the knowledge and tool kit to really make your business fly.
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